Insights and Resources: MEIER Blog
To be sure, creating and engineering hot beverage dispensers that will only fill coffee cups when coordinated with a machine across the square – and filming (from inside the dispenser) the folks operating said machines– may not be an effort as great as turning around the Queen Mary, but it is not to be sniffed at either.read more
1. Look like your competition.
Nothing could be more natural. Nothing could be more dangerous.
You want to make sure that you’re singing the same song as the guys who are “getting all the business,” right? Nope. We don’t agree. Looking and sounding like the competition hides your clear advantages and leads to more confusion.read more
The spectacular Balmain show yesterday, with its use of unexpected earthy color (orange, chocolate brown beige, teal) in an intoxicating mix of strength and delicacy, was hugely impressive.read more
I don’t know whether the store can possibly live up to it, but the new campaign for The Dress Barn makes me want to check the place out. And that’s no small deal. Who would ever want to shop in a place called Dress Barn?read more
On the surface B2B may seem like more focused and precise work than Consumer outreach, addressing a narrower and smaller audience of users; but many of the same disciplines are employed to solve challenges in smart, efficient ways, regardless of the channel.read more